Hikerdelic grew naturally from the sartorial seeds of Proper Magazine. Having spent years writing about clothing and brands, it was only natural they created our own. Working with world-class illustrators helped to create a unique visual handwriting based on the concept of rambling and raving combined.
After selling out of limited edition t-shirts, collaborations with Novesta, Barbour, Holubar and Yogi followed, further expanding awareness of Hikerdelic and helping the brand grow its community.
Hikerdelic continues to work with brands they feel fit with its ethos and aesthetic. Flower Mountain is the perfect partner in this respect.
Flower Mountain originated from a meeting between Mr. Keisuke Ota from Tokyo and Mr. Yang Chao from Beijing, who discovered that they had a common passion for mountain trekking, music and quite obviously, footwear.
They became firm friends and ecided to take a trip to the Mount Fuji Fuji Rock Festival” where they came up with the idea of designing a functional and attractive shoe called Flower MOUNTAIN .
In 2015 they first founded, together with Federica Wang, the Dandelion mountaineering association and later Breath Design co. Ltd Tokyo. They then started designing their first shoe collection.
Shoes Bar Beijing and HPF in Tokyo immediately embraced the project and the public responded enthusiastically. In 2016 the Breath Design team joined forces with ShoesBar and the Italian company Falc S.p.A (joint stock company), taking Flower MOUNTAIN to a whole new level and introducing the brand on international markets.
The new team can rightfully claim to have the most advanced technical and production know-how on the market, based on Italian tradition as
well as numerous marketing specialists and a widespread international distribution network.
